“Intelligent, consumer-focused insights that are clear and actionable.”
Will Close, Director of A/B testing at Nike.com
"An eye opener. This UX audit helped validate assumptions we had and provided visibility on issues we overlooked."
Michael Tran, Sr. Business Analyst at Sony PlayStation
Read 200+ Testimonials“Intelligent, consumer-focused insights that are clear and actionable.”
Will Close, Director of A/B testing at Nike.com
Research Director, US

Cassie is a UX Researcher at Baymard. She leads Baymard's UX reseach within Furniture & Home Decor and Loyalty Programs. Cassie has worked in ecommerce since 2010, narrowing her focus to customer insights and UX research in 2018. She has a MBA from Washington University in St. Louis.

Furniture & Home Decor Quantitative UX: 3 High-Level Takeaways from 30+ Charts

New Furniture & Home Decor UX Research: 3 High-Level Takeaways from 2,500 Hours of Testing

Furniture & Home Decor UX: Always Provide a “Dimensions” Image

Furniture & Home Decor UX: Always Include Contents and Quantities in the List Item for Sets and Bundles

Always Integrate Social Media Visuals on the Product Page for Relevant Products (67% of Sites Don’t)
"An eye opener. This UX audit helped validate assumptions we had and provided visibility on issues we overlooked."
Michael Tran, Sr. Business Analyst at Sony PlayStation
Read 200+ Testimonials