On this page there’s 6 highlights (view in Baymard Premium) outlining what Ancestry.com are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 1120 payment examples.)

The screenshot was taken on March 21, 2012 and depicts Ancestry.com’s Payment. In total, we’ve reviewed 3 of Ancestry.com’s page designs. To see them all, visit the full Ancestry.com UX case study.