Page Designs

174 ‘Spec Sheet’ Design Examples

Also referred to as: Specifications Sheet, Product Specs

What’s this? Here you’ll find 174 “Spec Sheet” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 177 e-commerce sites. (Note: this is less than 1% of the full research catalog.)

Our large-scale usability testing reveals that users rely on spec sheets to provide important product information. Unfortunately, nearly all e-commerce sites (92%) perform poorly or mediocrely when it comes to the product spec sheet UX performance, particularly with regards to scannability, consistency, and descriptiveness.

More ‘Spec Sheet’ Insights

  • For instance, our UX benchmark reveals that 38% of sites have spec sheets that hamper scannability by not grouping related specs into subsections, 32% of sites struggle with consistency across the spec sheets for products of the same product type, and 50% of sites use spec terminology that the general user will have issues fully understanding.

  • Learn More: Besides exploring the 174 “Specification Sheet” design examples below, you may also want to read our related article “The Current State of E-Commerce Product Page UX Performance - 19 Common Pitfalls”.

  • Get Full Access: To see all of Baymard’s product page research findings you’ll need Baymard Premium access. (Premium also provides you full access to 88,000+ hours of UX research findings, 750+ e-commerce UX guidelines, and 77,800+ UX performance scores.)


174 ‘Spec Sheet’ Page Designs
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