On this page there’s 5 highlights (view in Baymard Premium) outlining what REI are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 224 review order examples.)

The screenshot was taken on May 15, 2020 and depicts REI’s Review Order. In total, we’ve reviewed 53 of REI’s page designs. To see them all, visit the full REI UX case study.