UX Researcher, US
Alex is a former UX researcher at Baymard. He led Baymard's UX research projects on E-commerce Accessibility, Mealkit UX, and Consumables Subscription Services.
Use a 3-Level Information Hierarchy for the “How It Works” Page for Consumables Subscription-Service Sites
Accessibility for E-Commerce: 3 Best Practices For Navigational Links (73% of Sites Fail)
How To Make “Decorative” and “Functional” Images Accessible to All Users (52% of Sites Don’t)
Accessibility in E-Commerce: Use ‘ALT’ Text to Communicate the Core Content of “Informational” Images (55% of Sites Don’t)
94% of the Largest E-Commerce Sites Are Not Accessibility Compliant
Baymard Update: New Industry UX Benchmarks for Luxury, Telco, and Grocery
10% of E-Commerce Sites Have Product Descriptions That Are Insufficient for Users’ Needs