Page Types Overview

Address Validator

37 design examples manually annotated by Baymard researchers

What’s this? Here you’ll find 37 annotated “Address Validator” design examples from Baymard’s UX benchmark of 60 major e-commerce sites. (Note: this is less than 1% of the full research catalog.)

Validation of the user’s address can help avoid severe issues such as delivery delays or undelivered orders. This is both in the site’s and the user’s interest. Yet, address validators also pose a roadblock in the user’s checkout flow.

More ‘Address Validator’ Insights

  • Given the high complexity in accurately validating an entire address, it’s little surprise that we consistently observe the flow, design, and microcopy of address validators to be the direct cause for checkout abandonments. For instance, 86% of sites provide validation error messages that are very generic (such as “Invalid [field name]”), offering little assistance or insights.

Learn More: Besides exploring the 37 “Address Validator” design examples below, you may also want to read our related articles “Improve Validation Errors with Adaptive Messages” and “Usability Testing of Inline Form Validation: 40% Don’t Have It, 20% Get It Wrong”.

Get Full Access: To see all of Baymard’s 134 cart and checkout research findings you’ll need Baymard Premium access. (Premium also provides you full access to 32,000 hours of UX research findings, 640+ e-commerce UX guidelines, and 50,000+ UX performance scores.)