Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the checkout experience of 150 major e-commerce sites. You’re currently navigating by page design (Address validator). You can also navigate by site reviews.

On this page there’s 3 highlights (pro only) outlining what Gap are doing right and wrong. The screenshot was taken May 11, 2016 and depicts Gap's Address validator.

In total, 10 Gap page designs have been benchmarked across 134 usability guidelines from the Cart & Checkout research study. See full Gap case study.