On this page there’s 4 highlights (view in Baymard Premium) outlining what Holland & Barrett are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 785 intermediary category page examples.)

The screenshot was taken on November 8, 2023 and depicts Holland & Barrett’s Intermediary Category Page. In total, we’ve reviewed 48 of Holland & Barrett’s page designs. To see them all, visit the full Holland & Barrett UX case study.