Lars Söderlund
UX Researcher, US
Lars is a UX Researcher at Baymard, and leads the company's UX research on Insurance. Lars worked as a professor in the area of UX and Professional Writing at Wright State University (2011-2015) and Western Oregon University (2015-2024). He has an MA from the University of South Carolina and a PhD from Purdue University.
Lars Söderlund is a Research Specialist in:
- Insurance UX
Conferences Lars Söderlund has spoken at:
- Council for Programs in Technical and Scientific Communication
- Association of Teachers of Technical Writing
- Computers and Writing National Conference
- Society for Literature, Science, and the Arts
5 Articles by Lars Söderlund
4 Ways to Improve the Post-Checkout UX
March 25, 2025
Desktop UX Trends: 10 Common Pitfalls & Best Practices
March 6, 2025
Drop-Down Usability: When You Should (and Shouldn’t) Use Them
January 28, 2025 (Updated)Popular
E-Commerce Gifting UX: 4 Ways to Provide a Superior Gifting UI and Flow
December 3, 2024 (Updated)
Checkout UX 2024: 11 Pitfalls and Best Practices
November 13, 2024 Popular