Page Designs

105 ‘Top-Level Navigation’ Design Examples

Also referred to as: Level 1 Category

What’s this? Here you’ll find 105 “Top-Level Navigation” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 244 e-commerce sites. (Note: this is less than 1% of the full research catalog.)

The Top-Level Navigation is the first layer of the product navigation, sometimes called a “Level 1 Category”, or just “L1”. Depending on the site context and site category taxonomy, this first level page should often be an Intermediary Category Page. You may also want to explore Main Drop-Down Navigation examples if you’d rather want to see the sites primary navigation.

More ‘Top-Level Navigation’ Insights


105 ‘Top-Level Navigation’ Page Designs
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