On this page there’s 2 highlights (view in Baymard Premium) outlining what JCPenney are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 479 no results page examples.)
The screenshot was taken on June 25, 2021 and depicts JCPenney’s No Results Page. In total, we’ve reviewed 52 of JCPenney’s page designs. To see them all, visit the full JCPenney UX case study.