On this page there’s 11 highlights (premium only) outlining what Rakuten are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 56 ‘M-Commerce: Shipping Address’ design examples.)
The screenshot was taken March 31, 2015 and depicts Rakuten’s Shipping Address. In total, we’ve reviewed 36 of Rakuten’s design elements. To see them all, visit the full Rakuten UX case study.