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PC Connection’s Checkout UX

This is a usability benchmark of the checkout experience of PC Connection and 99 other sites. The overall performance of PC Connection is poor.

Some of PC Connection's biggest checkout usability issues are due to poor Focus, broken Copywriting, and broken Data Input.

Rank: #91 of 100

Usability Score: 82

URL: pcconnection.com

Reviewer: Jamie Appleseed

Poor
Acceptable
Good

Overall Checkout UX Performance

63 Guidelines · Score: 82

Data Input

15 Guidelines · Score: -74.9

“Broken” Performance
Guideline #1: Violated High · Score: -59.9
Guideline #2: Adhered High · Score: 44.9
Guideline #3: Violated Low · Score: -22.5
Guideline #4: Violated Low · Score: -22.5
Guideline #5: Violated High · Score: -29.9
Guideline #6: Violated High · Score: -29.9
Guideline #7: Violated High · Score: -15.0
Guideline #8: Issue Resolved · Score: 22.5
Guideline #9: Violated High · Score: -22.5
Guideline #10: Issue Resolved · Score: 22.5
Guideline #11: Violated Low · Score: -7.5
Guideline #12: Adhered High · Score: 15.0
Guideline #13: Not Applicable · Score: 0.0
Guideline #14: Issue Resolved · Score: 15.0
Guideline #15: Adhered High · Score: 15.0
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Copywriting

8 Guidelines · Score: -71.1

“Broken” Performance
Guideline #16: Violated Low · Score: -29.9
Guideline #17: Adhered Low · Score: 22.5
Guideline #18: Adhered Low · Score: 22.5
Guideline #19: Violated High · Score: -37.4
Guideline #20: Violated Low · Score: -18.7
Guideline #21: Violated High · Score: -29.9
Guideline #22: Violated Low · Score: -7.5
Guideline #23: Adhered Low · Score: 7.5
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Layout

15 Guidelines · Score: 93.6

Guideline #24: Violated Low · Score: -26.2
Guideline #25: Adhered Low · Score: 26.2
Guideline #26: Adhered High · Score: 52.4
Guideline #27: Violated High · Score: -37.4
Guideline #28: Adhered Low · Score: 18.7
Guideline #29: Issue Resolved · Score: 37.4
Guideline #30: Violated Low · Score: -22.5
Guideline #31: Violated Low · Score: -11.2
Guideline #32: Adhered High · Score: 22.5
Guideline #33: Violated Low · Score: -11.2
Guideline #34: Not Applicable · Score: 0.0
Guideline #35: Adhered Low · Score: 7.5
Guideline #36: Adhered High · Score: 15.0
Guideline #37: Adhered High · Score: 15.0
Guideline #38: Adhered Low · Score: 7.5
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Navigation

8 Guidelines · Score: 44.9

Guideline #39: Issue Resolved · Score: 44.9
Guideline #40: Violated High · Score: -44.9
Guideline #41: Issue Resolved · Score: 44.9
Guideline #42: Adhered High · Score: 37.4
Guideline #43: Neutral · Score: 0.0
Guideline #44: Neutral · Score: 0.0
Guideline #45: Violated High · Score: -22.5
Guideline #46: Violated High · Score: -15.0
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Flow

7 Guidelines · Score: 52.4

Guideline #47: Adhered Low · Score: 26.2
Guideline #48: Neutral · Score: 0.0
Guideline #49: Violated High · Score: -52.4
Guideline #50: Adhered Low · Score: 18.7
Guideline #51: Adhered Low · Score: 15.0
Guideline #52: Adhered Low · Score: 15.0
Guideline #53: Issue Resolved · Score: 29.9
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Focus

10 Guidelines · Score: 37.4

Guideline #54: Adhered High · Score: 59.9
Guideline #55: Violated High · Score: -59.9
Guideline #56: Violated Low · Score: -18.7
Guideline #57: Violated Low · Score: -18.7
Guideline #58: Neutral · Score: 0.0
Guideline #59: Issue Resolved · Score: 37.4
Guideline #60: Issue Resolved · Score: 37.4
Guideline #61: Adhered Low · Score: 15.0
Guideline #62: Not Applicable · Score: 0.0
Guideline #63: Violated High · Score: -15.0
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All 100 sites were benchmarked across the 63 guidelines from the E-Commerce Checkout usability study. During our evaluation, PC Connection’s checkout process adhered to 30 usability guidelines, violated 26, and scored neutral on 4 occasions, while a remaining 3 guidelines weren’t applicable.

See methodology to read up on the evaluation criteria and scoring algorithm.

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Industry Comparison: Electronics

Overall PC Connection ranks 91 when comparing their checkout UX performance against the 99 other major US e-commerce sites in the benchmark, and ranks 12 in the Electronics industry.

Poor
Acceptable
Good

3. Apple

4. J&R

6. HP

7. Dell

8. Zones

9. CDW

10. Sony

11. Best Buy

12. PC Connection

13. PC Mall

“Broken” Performance

14. Newegg

“Broken” Performance

1 More UX Case Study of PC Connection

We have also evaluated the usability of PC Connection in this other study:

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