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J&R’s Checkout UX

This is a usability benchmark of the checkout experience of J&R and 99 other sites. The overall performance of J&R is acceptable.

For instance, J&R's checkout has state of the art Navigation and Layout yet suffers from broken Data Input.

Rank: #38 of 100

Usability Score: 575

URL: jr.com

Reviewer: Christian Holst

Poor
Acceptable
Good

Overall Checkout UX Performance

63 Guidelines · Score: 575

Data Input

15 Guidelines · Score: -137.0

“Broken” Performance
Guideline #1: Violated High · Score: -60.9
Guideline #2: Violated High · Score: -45.7
Guideline #3: Violated Low · Score: -22.8
Guideline #4: Adhered High · Score: 45.7
Guideline #5: Violated High · Score: -30.5
Guideline #6: Violated High · Score: -30.5
Guideline #7: Violated High · Score: -15.2
Guideline #8: Issue Resolved · Score: 22.8
Guideline #9: Violated High · Score: -22.8
Guideline #10: Issue Resolved · Score: 22.8
Guideline #11: Violated High · Score: -15.2
Guideline #12: Violated High · Score: -15.2
Guideline #13: Not Applicable · Score: 0.0
Guideline #14: Adhered High · Score: 15.2
Guideline #15: Adhered High · Score: 15.2
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Copywriting

8 Guidelines · Score: 49.5

Guideline #16: Violated High · Score: -60.9
Guideline #17: Adhered High · Score: 45.7
Guideline #18: Issue Resolved · Score: 45.7
Guideline #19: Adhered High · Score: 38.1
Guideline #20: Adhered Low · Score: 19.0
Guideline #21: Violated High · Score: -30.5
Guideline #22: Violated High · Score: -15.2
Guideline #23: Adhered Low · Score: 7.6
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Layout

15 Guidelines · Score: 232.2

“State of the Art” Performance
Guideline #24: Violated Low · Score: -26.6
Guideline #25: Adhered High · Score: 53.3
Guideline #26: Violated High · Score: -53.3
Guideline #27: Adhered High · Score: 38.1
Guideline #28: Adhered Low · Score: 19.0
Guideline #29: Adhered High · Score: 38.1
Guideline #30: Adhered Low · Score: 22.8
Guideline #31: Adhered High · Score: 22.8
Guideline #32: Adhered High · Score: 22.8
Guideline #33: Adhered High · Score: 22.8
Guideline #34: Adhered Low · Score: 11.4
Guideline #35: Adhered High · Score: 15.2
Guideline #36: Adhered High · Score: 15.2
Guideline #37: Adhered High · Score: 15.2
Guideline #38: Adhered High · Score: 15.2
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Navigation

8 Guidelines · Score: 228.4

“State of the Art” Performance
Guideline #39: Issue Resolved · Score: 45.7
Guideline #40: Adhered High · Score: 45.7
Guideline #41: Issue Resolved · Score: 45.7
Guideline #42: Adhered High · Score: 38.1
Guideline #43: Adhered Low · Score: 15.2
Guideline #44: Adhered High · Score: 30.5
Guideline #45: Neutral · Score: 0.0
Guideline #46: Adhered Low · Score: 7.6
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Flow

7 Guidelines · Score: 76.1

Guideline #47: Adhered High · Score: 53.3
Guideline #48: Neutral · Score: 0.0
Guideline #49: Violated Low · Score: -26.6
Guideline #50: Adhered Low · Score: 19.0
Guideline #51: Adhered Low · Score: 15.2
Guideline #52: Violated Low · Score: -15.2
Guideline #53: Issue Resolved · Score: 30.5
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Focus

10 Guidelines · Score: 125.6

Guideline #54: Adhered High · Score: 60.9
Guideline #55: Not Applicable · Score: 0.0
Guideline #56: Violated High · Score: -38.1
Guideline #57: Not Applicable · Score: 0.0
Guideline #58: Violated Low · Score: -19.0
Guideline #59: Issue Resolved · Score: 38.1
Guideline #60: Issue Resolved · Score: 38.1
Guideline #61: Issue Resolved · Score: 30.5
Guideline #62: Not Applicable · Score: 0.0
Guideline #63: Adhered High · Score: 15.2
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All 100 sites were benchmarked across the 63 guidelines from the E-Commerce Checkout usability study. During our evaluation, J&R’s checkout process adhered to 39 usability guidelines, violated 18, and scored neutral on 2 occasions, while a remaining 4 guidelines weren’t applicable.

See methodology to read up on the evaluation criteria and scoring algorithm.

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Industry Comparison: Electronics

Overall J&R ranks 38 when comparing their checkout UX performance against the 99 other major US e-commerce sites in the benchmark, and ranks 4 in the Electronics industry.

Poor
Acceptable
Good

3. Apple

4. J&R

6. HP

7. Dell

8. Zones

9. CDW

10. Sony

11. Best Buy

13. PC Mall

“Broken” Performance

14. Newegg

“Broken” Performance
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