Also referred to as: Product Video, 360 Product Viewer
What’s this? Here you’ll find 343 “Video & 360-Views” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 256 e-commerce sites. (Note: this is less than 1% of the full research catalog.)
As product images are static and flat, there’s a limit to the amount of visual product information they can convey. Unsurprisingly, in our large-scale UX testing, the more visually rich product videos and 360-view features were received very well by a subset of users, providing a “feel” for the product that static images cannot convey.
More ‘Video & 360-Views’ Insights
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256 top sites ranked by UX performance.
Code samples, demos, and key stats for usability.
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