On this page there’s 5 highlights (view in Baymard Premium) outlining what Allstate are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 586 main navigation examples.)

The screenshot was taken on March 8, 2023 and depicts Allstate’s Main Navigation. In total, we’ve reviewed 21 of Allstate’s page designs. To see them all, visit the full Allstate UX case study.