Jimmy Choo’s E-Commerce UX

This is a case study of Jimmy Choo’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 485 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Jimmy Choo’s overall e-commerce UX performance is decent. It is especially issues related to poor Customer Accounts and mediocre Cart & Checkout that detract from Jimmy Choo’s overall UX performance, although it is helped by perfect Product Page.


Get Premium Research Access


Overall UX Performance

485 Guidelines · Performance:

Homepage & Category

77 Guidelines · Performance:

On-Site Search

23 Guidelines · Performance:

Product Lists

46 Guidelines · Performance:

Product Page

62 Guidelines · Performance:

Customer Accounts

11 Guidelines · Performance:

Cart & Checkout

123 Guidelines · Performance:

Mobile E-Commerce

143 Guidelines · Performance:

133 Major E-Commerce Sites
CompareWhat’s This?

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.

Jimmy Choo’s Mobile Web E-Commerce Design

10 pages of Jimmy Choo’s e-commerce site, marked up with 113 best practice examples: