At Baymard we’ve just released a new UX benchmark of Travel Tours & Experience Booking sites.
This follows from our large-scale user testing research on Travel Tours & Experience Booking sites, and adds to our existing e-commerce UX benchmark.
7 Travel Tours & Experience Booking UX Case Studies
The 7 sites have been manually assessed across 340+ research-based UX parameters relevant to Travel Tours & Experience Booking sites, resulting in 2,500+ weighted UX performance scores and 1,500+ best practice examples from Travel Tours & Experience Booking sites.
You can explore our 7 Travel Tours & Experience Booking UX case studies using the below links:
Travel Tours & Experience Booking UX Performance
The 7 Travel Tours & Experience Booking sites’ 2,500+ UX performance scores are summarized in the interactive scatterplot below — showing you how they perform collectively and individually:
A publicly available overview of the research and benchmark can be found on our Travel Tours & Experience Booking research overview page.
Getting access: all 2,500+ UX performance scores, 1,500+ best practice examples, and the UX insights from researching the Travel Tours & Experience Booking industry are available immediately and in full within Baymard Premium. (If you already have an account open the Travel Tours & Experience Booking study.) If you want to know how your Travel Tours & Experience Booking website performs and compares, then learn more about getting Baymard to conduct a Travel Tours & Experience Booking UX Audit of your site.
