At Baymard we’ve just released a new UX benchmark of Native Mobile Apps, thereby expanding our existing Mobile Apps benchmark with 9 new UX case studies.
This adds to our existing e-commerce UX benchmark, and builds on our large-scale Mobile Apps testing and Premium research findings.
9 New Mobile Apps UX Case Studies
The 9 apps added to our Mobile Apps benchmark have been manually assessed across our 360+ research-based UX parameters relevant to Mobile Apps, resulting in 2,200+ weighted UX performance scores and 2,200+ worst and best practice examples.
For the benchmark, we rated 9 new mobile apps (bringing our total for the Mobile Apps benchmark to 20 apps): GAP, Etsy, Nordstrom, Target, Crate & Barrel, Best Buy, Lowe’s, Build.com, and Marks & Spencer.
You can explore the 9 new Mobile Apps UX case studies using the below links:
64 page designs: app, desktop, mobile
73 page designs: app, mobile, desktop
68 page designs: app, desktop, mobile
81 page designs: app, mobile, desktop
76 page designs: app, desktop, mobile
80 page designs: app, desktop, mobile
67 page designs: app, mobile, desktop
64 page designs: app, mobile, desktop
75 page designs: app, desktop, mobile
Mobile Apps UX Performance
Each of the new 9 mobile apps’ 2,200+ UX performance scores, along with the score for the 11 other mobile apps in the benchmark, are summarized in the interactive scatterplot below — showing you how they perform collectively and individually:
A publicly available overview of the research and benchmark can be found on our Mobile Apps research overview page.
Getting access: all 2,200+ UX performance scores, 2,200+ best-practice examples, and the UX insights from researching Mobile Apps are available immediately and in full within Baymard Premium. (If you already have an account open the Mobile App study.) If you want to know how your mobile app performs and compares, then learn more about getting Baymard to conduct a Mobile App UX audit of your app.