Benchmarks

Nordstrom UX Case Study

This is a case study of Nordstrom’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 784 design elements. 250 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Nordstrom’s overall e-commerce UX performance is decent. Nordstrom has decent performances across the board with neither any great nor any broken performances.

First benchmarked in April 2012, and reviewed 25 times since then, most recently in April 2023.


Performance43.0Decent

URLshop.nordstrom.com


UX Award Winner (see all):

Apparel & AccessoriesTop 1%

Cart & Checkout (desktop)Top 1%


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Poor
Mediocre
Decent
Good
Perfect

Overall UX Performance

880 Guidelines · Performance:

Desktop Web

264 Guidelines · Performance:

Mobile Web

267 Guidelines · Performance:

Mobile App

349 Guidelines · Performance:

138 Major E-Commerce Sites
CompareWhat’s This?

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.