Benchmark Overview

Best Buy’s E-Commerce UX

This is a case study of Best Buy’s e-commerce user experience (UX) performance. It’s based on a full-performance review of more than 550 design elements. 59 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape

Best Buy’s overall e-commerce UX performance is acceptable. This is in large part due to mediocre Mobile E-Commerce and Product Lists & Filtering.

Best Buy’s Homepage & Category performance is acceptable. For instance, Best Buy’s category experience has good Intermediary Category Pages and decent Category Taxonomy yet suffers from broken Homepage.

Best Buy’s On-Site Search performance is acceptable. Notably, Best Buy’s on-site search performance is hampered by mediocre Results Layout & Filtering and poor Results Logic & Guidance, although this is helped somewhat by good Search Form & Logic and Search Autocomplete.

Best Buy’s Product Lists & Filtering performance is mediocre. Some of Best Buy’s biggest product list usability issues are due to poor List Items: Personalization, poor Loading Products, and broken List Items: Interface & Hit Areas.

Best Buy’s Product Page performance is decent. For instance, Best Buy’s product page experience has state of the art Product Images and Specifications Sheet yet suffers from mediocre Image Gallery UI and broken Product Page Layout.

Best Buy’s Cart & Checkout performance is decent. For instance, Best Buy’s checkout has state of the art Credit Card Form and good User Interactions & Distractions yet suffers from mediocre Order Review and broken Order Confirmation & E-Mail.

Best Buy’s Mobile E-Commerce performance is mediocre. Best Buy’s mobile design in particular suffers from usability issues caused by mediocre Mobile Validation Errors, poor Mobile Homepage, Navigation, & Search, and poor Mobile Product Lists.

Rank: 19 of 60

Usability Score: 520

URL: bestbuy.com


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Poor
Acceptable
Good

Best Buy's E-Commerce UX: 577 guidelines · Comparative score: 520.0

Homepage & Category: 61 guidelines · Score: 683.2

Homepage: 15 guidelines · Score: 21.4

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Guideline #237 Adhered Low · Score: 16.6

Guideline #240 Violated High · Score: -23.7

Guideline #242 Violated Low · Score: -11.9

Guideline #248 Violated Low · Score: -11.9

Guideline #235 Adhered High · Score: 14.2

Guideline #238 Neutral · Score: 0.0

Guideline #236 Not Applicable · Score: 0.0

Guideline #246 Not Applicable · Score: 0.0

Guideline #249 Neutral · Score: 0.0

Guideline #245 Issue Resolved · Score: 23.7

Guideline #241 Adhered Low · Score: 7.1

Guideline #247 Not Applicable · Score: 0.0

Guideline #239 Violated Low · Score: -7.1

Guideline #264 Neutral · Score: 0.0

Guideline #257 Adhered High · Score: 14.2

Category Taxonomy: 14 guidelines · Score: 242.0

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Guideline #253 Violated High · Score: -33.2

Guideline #261 Adhered High · Score: 23.7

Guideline #263 Adhered High · Score: 33.2

Guideline #266 Adhered Low · Score: 11.9

Guideline #267 Adhered Low · Score: 16.6

Guideline #268 Adhered High · Score: 28.5

Guideline #259 Adhered High · Score: 38.0

Guideline #282 Adhered High · Score: 23.7

Guideline #286 Adhered High · Score: 23.7

Guideline #274 Adhered High · Score: 23.7

Guideline #251 Not Applicable · Score: 0.0

Guideline #278 Adhered High · Score: 19.0

Guideline #277 Issue Resolved · Score: 19.0

Guideline #318 Adhered High · Score: 14.2

Main Navigation: 16 guidelines · Score: 185.0

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Guideline #287 Violated High · Score: -33.2

Guideline #294 Not Applicable · Score: 0.0

Guideline #302 Adhered High · Score: 33.2

Guideline #289 Adhered High · Score: 23.7

Guideline #288 Violated Low · Score: -14.2

Guideline #303 Adhered High · Score: 28.5

Guideline #298 Issue Resolved · Score: 28.5

Guideline #291 Adhered High · Score: 23.7

Guideline #297 Violated High · Score: -19.0

Guideline #256 Issue Resolved · Score: 23.7

Guideline #304 Adhered High · Score: 23.7

Guideline #305 Adhered High · Score: 19.0

Guideline #296 Issue Resolved · Score: 19.0

Guideline #299 Issue Resolved · Score: 14.2

Guideline #306 Adhered High · Score: 14.2

Guideline #300 Not Applicable · Score: 0.0

Intermediary Category Pages: 6 guidelines · Score: 118.6

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Guideline #307 Adhered High · Score: 38.0

Guideline #309 Adhered High · Score: 33.2

Guideline #308 Adhered High · Score: 23.7

Guideline #311 Adhered High · Score: 23.7

Guideline #312 Not Applicable · Score: 0.0

Guideline #310 Not Applicable · Score: 0.0

Site-Wide Layout: 10 guidelines · Score: 116.2

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Guideline #279 Adhered High · Score: 23.7

Guideline #258 Issue Resolved · Score: 38.0

Guideline #252 Adhered High · Score: 23.7

Guideline #250 Adhered High · Score: 19.0

Guideline #293 Violated High · Score: -19.0

Guideline #290 Adhered High · Score: 14.2

Guideline #284 Violated Low · Score: -7.1

Guideline #260 Adhered High · Score: 14.2

Guideline #255 Violated High · Score: -9.5

Guideline #273 Adhered High · Score: 19.0

On-Site Search: 49 guidelines · Score: 496.9

Search Query Types: 12 guidelines · Score: 67.2

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Guideline #333 Adhered High · Score: 53.7

Guideline #334 Violated Low · Score: -26.9

Guideline #340 Adhered Low · Score: 16.8

Guideline #335 Violated Low · Score: -16.8

Guideline #337 Not Applicable · Score: 0.0

Guideline #341 Adhered Low · Score: 23.5

Guideline #344 Adhered Low · Score: 23.5

Guideline #399 Violated High · Score: -33.6

Guideline #338 Not Applicable · Score: 0.0

Guideline #347 Not Applicable · Score: 0.0

Guideline #342 Adhered High · Score: 26.9

Guideline #398 Not Applicable · Score: 0.0

Search Form & Logic: 10 guidelines · Score: 228.3

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Guideline #336 Not Applicable · Score: 0.0

Guideline #346 Adhered High · Score: 40.3

Guideline #349 Issue Resolved · Score: 33.6

Guideline #407 Adhered High · Score: 47.0

Guideline #339 Issue Resolved · Score: 33.6

Guideline #343 Not Applicable · Score: 0.0

Guideline #351 Adhered High · Score: 33.6

Guideline #348 Adhered High · Score: 26.9

Guideline #350 Adhered High · Score: 13.4

Guideline #352 Not Applicable · Score: 0.0

Search Autocomplete: 7 guidelines · Score: 174.6

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Guideline #359 Adhered High · Score: 40.3

Guideline #404 Adhered Low · Score: 20.1

Guideline #361 Adhered High · Score: 20.1

Guideline #356 Adhered High · Score: 33.6

Guideline #369 Neutral · Score: 0.0

Guideline #368 Adhered High · Score: 33.6

Guideline #363 Adhered High · Score: 26.9

Results Logic & Guidance: 8 guidelines · Score: 3.4

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Guideline #358 Violated High · Score: -47.0

Guideline #362 Adhered Low · Score: 23.5

Guideline #370 Violated High · Score: -40.3

Guideline #367 Not Applicable · Score: 0.0

Guideline #355 Neutral · Score: 0.0

Guideline #394 Issue Resolved · Score: 33.6

Guideline #365 Issue Resolved · Score: 33.6

Guideline #371 Not Applicable · Score: 0.0

Results Layout & Filtering: 12 guidelines · Score: 23.5

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Guideline #382 Violated High · Score: -33.6

Guideline #379 Issue Resolved · Score: 53.7

Guideline #386 Issue Resolved · Score: 47.0

Guideline #381 Neutral · Score: 0.0

Guideline #377 Adhered High · Score: 33.6

Guideline #376 Adhered Low · Score: 26.9

Guideline #403 Violated Low · Score: -23.5

Guideline #393 Violated High · Score: -33.6

Guideline #406 Not Applicable · Score: 0.0

Guideline #378 Neutral · Score: 0.0

Guideline #401 Violated High · Score: -26.9

Guideline #402 Violated Low · Score: -20.1

Product Lists & Filtering: 94 guidelines · Score: 234.6

List Layout: 7 guidelines · Score: 89.0

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Guideline #541 Violated Low · Score: -21.6

Guideline #533 Adhered High · Score: 32.4

Guideline #531 Adhered Low · Score: 13.5

Guideline #537 Adhered High · Score: 27.0

Guideline #535 Not Applicable · Score: 0.0

Guideline #536 Not Applicable · Score: 0.0

Guideline #862 Adhered High · Score: 37.7

Loading Products: 5 guidelines · Score: -48.5

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Guideline #501 Violated High · Score: -32.4

Guideline #502 Violated Low · Score: -16.2

Guideline #503 Adhered High · Score: 16.2

Guideline #504 Violated Low · Score: -16.2

Guideline #505 Not Applicable · Score: 0.0

List Items: Product Info & Thumbnails: 16 guidelines · Score: 121.3

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Guideline #440 Neutral · Score: 0.0

Guideline #421 Not Applicable · Score: 0.0

Guideline #443 Adhered High · Score: 37.7

Guideline #446 Violated High · Score: -32.4

Guideline #422 Adhered High · Score: 32.4

Guideline #441 Adhered High · Score: 27.0

Guideline #447 Adhered Low · Score: 8.1

Guideline #444 Not Applicable · Score: 0.0

Guideline #455 Not Applicable · Score: 0.0

Guideline #445 Adhered High · Score: 37.7

Guideline #457 Not Applicable · Score: 0.0

Guideline #463 Not Applicable · Score: 0.0

Guideline #456 Not Applicable · Score: 0.0

Guideline #458 Not Applicable · Score: 0.0

Guideline #459 Neutral · Score: 0.0

Guideline #462 Adhered Low · Score: 10.8

List Items: Interface & Hit Areas: 10 guidelines · Score: -115.9

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Guideline #448 Violated High · Score: -37.7

Guideline #528 Not Applicable · Score: 0.0

Guideline #452 Violated High · Score: -27.0

Guideline #450 Neutral · Score: 0.0

Guideline #449 Violated High · Score: -27.0

Guideline #525 Violated Low · Score: -13.5

Guideline #527 Violated High · Score: -27.0

Guideline #529 Issue Resolved · Score: 32.4

Guideline #530 Violated High · Score: -16.2

Guideline #526 Not Applicable · Score: 0.0

List Items: Personalization: 5 guidelines · Score: -32.4

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Guideline #480 Violated High · Score: -37.7

Guideline #482 Adhered High · Score: 27.0

Guideline #483 Not Applicable · Score: 0.0

Guideline #485 Not Applicable · Score: 0.0

Guideline #484 Violated High · Score: -21.6

Filtering: Available Filters: 10 guidelines · Score: 16.2

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Guideline #409 Adhered High · Score: 43.1

Guideline #413 Not Applicable · Score: 0.0

Guideline #418 Adhered High · Score: 37.7

Guideline #408 Not Applicable · Score: 0.0

Guideline #417 Violated High · Score: -37.7

Guideline #540 Not Applicable · Score: 0.0

Guideline #410 Not Applicable · Score: 0.0

Guideline #414 Adhered High · Score: 27.0

Guideline #416 Violated High · Score: -27.0

Guideline #415 Violated High · Score: -27.0

Filtering: Scope & Logic: 14 guidelines · Score: 78.2

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Guideline #424 Violated High · Score: -37.7

Guideline #427 Adhered High · Score: 37.7

Guideline #433 Violated Low · Score: -18.9

Guideline #423 Not Applicable · Score: 0.0

Guideline #430 Violated High · Score: -32.4

Guideline #428 Not Applicable · Score: 0.0

Guideline #432 Not Applicable · Score: 0.0

Guideline #429 Adhered High · Score: 10.8

Guideline #436 Adhered High · Score: 10.8

Guideline #439 Not Applicable · Score: 0.0

Guideline #488 Adhered High · Score: 27.0

Guideline #492 Adhered High · Score: 27.0

Guideline #493 Adhered High · Score: 27.0

Guideline #486 Adhered High · Score: 27.0

Filtering: Interface & Layout: 11 guidelines · Score: 78.2

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Guideline #468 Not Applicable · Score: 0.0

Guideline #474 Not Applicable · Score: 0.0

Guideline #470 Adhered High · Score: 37.7

Guideline #464 Violated High · Score: -27.0

Guideline #467 Adhered High · Score: 27.0

Guideline #475 Violated High · Score: -27.0

Guideline #479 Adhered High · Score: 27.0

Guideline #476 Not Applicable · Score: 0.0

Guideline #465 Issue Resolved · Score: 27.0

Guideline #471 Adhered Low · Score: 13.5

Guideline #472 Not Applicable · Score: 0.0

Sorting: 11 guidelines · Score: 70.1

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Guideline #510 Adhered Low · Score: 21.6

Guideline #511 Violated High · Score: -37.7

Guideline #539 Adhered Low · Score: 10.8

Guideline #514 Adhered High · Score: 27.0

Guideline #513 Adhered High · Score: 27.0

Guideline #509 Violated High · Score: -27.0

Guideline #521 Adhered High · Score: 27.0

Guideline #517 Adhered High · Score: 21.6

Guideline #515 Not Applicable · Score: 0.0

Guideline #516 Not Applicable · Score: 0.0

Guideline #523 Not Applicable · Score: 0.0

Comparison Tool: 5 guidelines · Score: -21.6

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Guideline #495 Adhered High · Score: 37.7

Guideline #496 Violated High · Score: -27.0

Guideline #497 Violated High · Score: -37.7

Guideline #499 Violated High · Score: -16.2

Guideline #498 Issue Resolved · Score: 21.6

Product Page: 95 guidelines · Score: 654.1

Product Page Layout: 8 guidelines · Score: -32.8

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Guideline #751 Violated Low · Score: -12.1

Guideline #753 Not Applicable · Score: 0.0

Guideline #758 Not Applicable · Score: 0.0

Guideline #757 Not Applicable · Score: 0.0

Guideline #784 Not Applicable · Score: 0.0

Guideline #738 Violated High · Score: -20.7

Guideline #766 Violated High · Score: -17.3

Guideline #846 Issue Resolved · Score: 17.3

Product Images: 9 guidelines · Score: 170.9

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Guideline #740 Adhered High · Score: 27.6

Guideline #741 Adhered High · Score: 24.2

Guideline #747 Adhered High · Score: 24.2

Guideline #755 Adhered High · Score: 17.3

Guideline #744 Adhered High · Score: 17.3

Guideline #745 Adhered High · Score: 17.3

Guideline #752 Adhered Low · Score: 8.6

Guideline #854 Issue Resolved · Score: 17.3

Guideline #756 Adhered High · Score: 17.3

Image Gallery UI: 10 guidelines · Score: 38.0

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Guideline #774 Adhered High · Score: 24.2

Guideline #771 Not Applicable · Score: 0.0

Guideline #776 Violated Low · Score: -12.1

Guideline #775 Violated High · Score: -20.7

Guideline #779 Violated Low · Score: -8.6

Guideline #783 Adhered High · Score: 17.3

Guideline #781 Issue Resolved · Score: 17.3

Guideline #773 Issue Resolved · Score: 10.4

Guideline #778 Not Applicable · Score: 0.0

Guideline #777 Adhered High · Score: 10.4

Product Video & 360-View: 4 guidelines · Score: 48.3

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Guideline #759 Adhered High · Score: 17.3

Guideline #770 Adhered High · Score: 17.3

Guideline #760 Adhered Low · Score: 6.9

Guideline #761 Adhered High · Score: 6.9

The 'Buy' Section: 9 guidelines · Score: 20.7

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Guideline #791 Adhered High · Score: 17.3

Guideline #795 Violated High · Score: -24.2

Guideline #820 Not Applicable · Score: 0.0

Guideline #798 Adhered High · Score: 17.3

Guideline #817 Violated High · Score: -17.3

Guideline #792 Adhered High · Score: 17.3

Guideline #816 Adhered High · Score: 17.3

Guideline #793 Not Applicable · Score: 0.0

Guideline #789 Violated High · Score: -6.9

Shipping, Returns, and Gifting: 7 guidelines · Score: 43.1

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Guideline #825 Adhered High · Score: 17.3

Guideline #826 Adhered High · Score: 17.3

Guideline #803 Violated Low · Score: -12.1

Guideline #836 Neutral · Score: 0.0

Guideline #804 Adhered High · Score: 10.4

Guideline #802 Adhered High · Score: 10.4

Guideline #805 Not Applicable · Score: 0.0

Product Variations: 9 guidelines · Score: 48.3

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Guideline #848 Adhered High · Score: 24.2

Guideline #853 Violated High · Score: -17.3

Guideline #849 Adhered High · Score: 17.3

Guideline #837 Issue Resolved · Score: 17.3

Guideline #851 Not Applicable · Score: 0.0

Guideline #800 Not Applicable · Score: 0.0

Guideline #850 Issue Resolved · Score: 6.9

Guideline #852 Adhered High · Score: 6.9

Guideline #856 Violated High · Score: -6.9

Product Descriptions: 7 guidelines · Score: 91.5

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Guideline #841 Adhered High · Score: 24.2

Guideline #843 Adhered High · Score: 24.2

Guideline #861 Not Applicable · Score: 0.0

Guideline #860 Adhered High · Score: 17.3

Guideline #845 Adhered High · Score: 17.3

Guideline #844 Adhered High · Score: 17.3

Guideline #847 Violated Low · Score: -8.6

Specifications Sheet: 5 guidelines · Score: 86.3

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Guideline #858 Adhered High · Score: 24.2

Guideline #840 Adhered High · Score: 17.3

Guideline #835 Adhered High · Score: 17.3

Guideline #839 Adhered High · Score: 17.3

Guideline #857 Adhered High · Score: 10.4

User Reviews: 13 guidelines · Score: 120.8

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Guideline #739 Adhered High · Score: 24.2

Guideline #743 Adhered High · Score: 24.2

Guideline #750 Violated High · Score: -27.6

Guideline #749 Adhered High · Score: 20.7

Guideline #768 Violated Low · Score: -8.6

Guideline #742 Adhered High · Score: 17.3

Guideline #748 Violated Low · Score: -8.6

Guideline #785 Adhered Low · Score: 8.6

Guideline #767 Adhered High · Score: 17.3

Guideline #765 Adhered Low · Score: 8.6

Guideline #746 Adhered High · Score: 17.3

Guideline #763 Adhered High · Score: 10.4

Guideline #786 Adhered High · Score: 17.3

Auxiliary Content: 5 guidelines · Score: -44.9

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Guideline #807 Violated High · Score: -24.2

Guideline #788 Violated High · Score: -20.7

Guideline #787 Not Applicable · Score: 0.0

Guideline #806 Not Applicable · Score: 0.0

Guideline #769 Not Applicable · Score: 0.0

Cross-Sells & Cross-Navigation: 9 guidelines · Score: 63.9

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Guideline #810 Adhered High · Score: 17.3

Guideline #811 Adhered High · Score: 24.2

Guideline #828 Violated Low · Score: -8.6

Guideline #813 Violated Low · Score: -8.6

Guideline #814 Adhered Low · Score: 8.6

Guideline #812 Violated High · Score: -17.3

Guideline #821 Adhered High · Score: 17.3

Guideline #819 Adhered High · Score: 20.7

Guideline #827 Adhered High · Score: 10.4

Cart & Checkout: 134 guidelines · Score: 704.7

Shopping Cart & “Added to Cart” Behavior: 10 guidelines · Score: 42.2

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Guideline #601 Issue Resolved · Score: 14.6

Guideline #600 Violated Low · Score: -7.3

Guideline #602 Issue Resolved · Score: 14.6

Guideline #603 Issue Resolved · Score: 14.6

Guideline #732 Adhered Low · Score: 10.2

Guideline #620 Adhered High · Score: 14.6

Guideline #623 Adhered High · Score: 14.6

Guideline #622 Violated High · Score: -14.6

Guideline #673 Violated Low · Score: -7.3

Guideline #624 Violated High · Score: -11.6

Account Selection & Creation: 9 guidelines · Score: 45.1

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Guideline #637 Adhered High · Score: 20.4

Guideline #652 Neutral · Score: 0.0

Guideline #639 Not Applicable · Score: 0.0

Guideline #677 Violated High · Score: -20.4

Guideline #638 Adhered High · Score: 14.6

Guideline #653 Violated Low · Score: -7.3

Guideline #676 Adhered High · Score: 14.6

Guideline #665 Adhered High · Score: 14.6

Guideline #640 Adhered High · Score: 8.7

Customer & Address Information: 12 guidelines · Score: 80.1

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Guideline #731 Violated Low · Score: -10.2

Guideline #566 Adhered High · Score: 23.3

Guideline #567 Adhered High · Score: 20.4

Guideline #565 Issue Resolved · Score: 20.4

Guideline #736 Issue Resolved · Score: 20.4

Guideline #561 Violated High · Score: -14.6

Guideline #558 Adhered High · Score: 14.6

Guideline #557 Violated High · Score: -14.6

Guideline #560 Not Applicable · Score: 0.0

Guideline #573 Adhered High · Score: 11.6

Guideline #562 Not Applicable · Score: 0.0

Guideline #564 Adhered High · Score: 8.7

Gifting Flow & Features: 5 guidelines · Score: 20.4

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Guideline #647 Not Applicable · Score: 0.0

Guideline #650 Adhered High · Score: 14.6

Guideline #646 Adhered High · Score: 14.6

Guideline #649 Not Applicable · Score: 0.0

Guideline #645 Violated High · Score: -8.7

Shipping & Store Pickup: 11 guidelines · Score: 36.4

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Guideline #544 Violated Low · Score: -10.2

Guideline #547 Violated Low · Score: -8.7

Guideline #550 Violated Low · Score: -7.3

Guideline #543 Adhered High · Score: 14.6

Guideline #548 Violated High · Score: -11.6

Guideline #549 Not Applicable · Score: 0.0

Guideline #632 Adhered Low · Score: 7.3

Guideline #633 Adhered High · Score: 14.6

Guideline #631 Adhered High · Score: 14.6

Guideline #634 Adhered High · Score: 14.6

Guideline #635 Adhered High · Score: 8.7

Payment Flow & Methods (Incl. 3rd-Party): 8 guidelines · Score: 43.7

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Guideline #590 Adhered High · Score: 14.6

Guideline #671 Violated Low · Score: -8.7

Guideline #617 Not Applicable · Score: 0.0

Guideline #615 Adhered High · Score: 14.6

Guideline #616 Not Applicable · Score: 0.0

Guideline #672 Adhered High · Score: 11.6

Guideline #586 Adhered High · Score: 11.6

Guideline #589 Not Applicable · Score: 0.0

Credit Card Form: 10 guidelines · Score: 80.1

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Guideline #582 Adhered High · Score: 20.4

Guideline #594 Adhered High · Score: 20.4

Guideline #587 Violated Low · Score: -10.2

Guideline #583 Adhered High · Score: 14.6

Guideline #588 Issue Resolved · Score: 14.6

Guideline #577 Neutral · Score: 0.0

Guideline #584 Adhered Low · Score: 7.3

Guideline #591 Adhered High · Score: 11.6

Guideline #585 Adhered Low · Score: 4.4

Guideline #664 Violated Low · Score: -2.9

Order Review: 5 guidelines · Score: 0.0

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Guideline #552 Neutral · Score: 0.0

Guideline #556 Violated High · Score: -17.5

Guideline #545 Adhered High · Score: 14.6

Guideline #551 Adhered High · Score: 14.6

Guideline #553 Violated High · Score: -11.6

Order Confirmation & E-Mail: 4 guidelines · Score: -14.6

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Guideline #599 Violated Low · Score: -7.3

Guideline #596 Violated High · Score: -11.6

Guideline #598 Violated Low · Score: -4.4

Guideline #597 Adhered High · Score: 8.7

Form & Page Design: 10 guidelines · Score: 52.4

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Guideline #606 Adhered High · Score: 14.6

Guideline #611 Violated Low · Score: -7.3

Guideline #687 Adhered High · Score: 11.6

Guideline #613 Violated High · Score: -8.7

Guideline #607 Adhered High · Score: 8.7

Guideline #608 Adhered High · Score: 8.7

Guideline #730 Violated Low · Score: -10.2

Guideline #679 Issue Resolved · Score: 20.4

Guideline #668 Neutral · Score: 0.0

Guideline #733 Adhered High · Score: 14.6

User Interactions & Distractions: 10 guidelines · Score: 113.6

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Guideline #696 Adhered High · Score: 20.4

Guideline #707 Adhered High · Score: 14.6

Guideline #609 Adhered High · Score: 14.6

Guideline #709 Adhered High · Score: 14.6

Guideline #726 Issue Resolved · Score: 17.5

Guideline #714 Not Applicable · Score: 0.0

Guideline #727 Neutral · Score: 0.0

Guideline #713 Adhered High · Score: 17.5

Guideline #657 Adhered High · Score: 8.7

Guideline #699 Adhered High · Score: 5.8

Cross-Sells: 4 guidelines · Score: 32.0

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Guideline #581 Issue Resolved · Score: 20.4

Guideline #579 Violated Low · Score: -7.3

Guideline #580 Issue Resolved · Score: 14.6

Guideline #578 Adhered Low · Score: 4.4

Validation Errors & Data Persistence: 10 guidelines · Score: 65.5

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Guideline #720 Adhered High · Score: 23.3

Guideline #723 Issue Resolved · Score: 23.3

Guideline #722 Neutral · Score: 0.0

Guideline #719 Violated High · Score: -20.4

Guideline #721 Neutral · Score: 0.0

Guideline #718 Adhered Low · Score: 8.7

Guideline #625 Adhered High · Score: 17.5

Guideline #626 Adhered High · Score: 17.5

Guideline #627 Violated Low · Score: -4.4

Guideline #629 Not Applicable · Score: 0.0

Field Labels & Microcopy: 7 guidelines · Score: 58.2

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Guideline #686 Violated Low · Score: -11.6

Guideline #683 Adhered High · Score: 20.4

Guideline #681 Adhered High · Score: 14.6

Guideline #685 Adhered High · Score: 11.6

Guideline #694 Adhered High · Score: 14.6

Guideline #690 Not Applicable · Score: 0.0

Guideline #689 Adhered High · Score: 8.7

Field Design & Features: 8 guidelines · Score: 24.8

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Guideline #674 Violated Low · Score: -10.2

Guideline #659 Adhered High · Score: 14.6

Guideline #669 Adhered High · Score: 14.6

Guideline #660 Adhered High · Score: 14.6

Guideline #658 Violated High · Score: -8.7

Guideline #705 Violated Low · Score: -4.4

Guideline #670 Violated Low · Score: -4.4

Guideline #663 Issue Resolved · Score: 8.7

Default Values & Autocompletion: 8 guidelines · Score: 34.9

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Guideline #555 Adhered High · Score: 20.4

Guideline #554 Violated High · Score: -17.5

Guideline #568 Adhered High · Score: 17.5

Guideline #576 Adhered High · Score: 14.6

Guideline #572 Not Applicable · Score: 0.0

Guideline #734 Violated High · Score: -8.7

Guideline #618 Not Applicable · Score: 0.0

Guideline #571 Adhered High · Score: 8.7

Mobile E-Commerce: 144 guidelines · Score: 346.8

Mobile Homepage, Navigation, & Search: 12 guidelines · Score: -35.5

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Guideline #209 Violated Low · Score: -15.8

Guideline #116 Issue Resolved · Score: 31.5

Guideline #130 Violated High · Score: -23.6

Guideline #228 Adhered High · Score: 19.7

Guideline #210 Adhered Low · Score: 13.8

Guideline #211 Violated High · Score: -31.5

Guideline #229 Adhered High · Score: 27.6

Guideline #230 Violated High · Score: -27.6

Guideline #203 Violated High · Score: -23.6

Guideline #166 Violated Low · Score: -13.8

Guideline #93 Adhered Low · Score: 7.9

Guideline #91 Neutral · Score: 0.0

Mobile Product Lists: 15 guidelines · Score: -17.7

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Guideline #90 Adhered High · Score: 31.5

Guideline #89 Violated Low · Score: -13.8

Guideline #79 Violated High · Score: -23.6

Guideline #233 Violated High · Score: -19.7

Guideline #87 Adhered High · Score: 19.7

Guideline #76 Adhered High · Score: 23.6

Guideline #80 Not Applicable · Score: 0.0

Guideline #143 Neutral · Score: 0.0

Guideline #78 Not Applicable · Score: 0.0

Guideline #216 Not Applicable · Score: 0.0

Guideline #75 Violated High · Score: -15.8

Guideline #74 Violated High · Score: -7.9

Guideline #158 Violated High · Score: -19.7

Guideline #162 Adhered High · Score: 19.7

Guideline #102 Violated High · Score: -11.8

Mobile Filtering & Sorting: 9 guidelines · Score: 37.4

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Guideline #212 Adhered High · Score: 27.6

Guideline #221 Violated High · Score: -27.6

Guideline #215 Violated Low · Score: -9.9

Guideline #222 Adhered High · Score: 19.7

Guideline #68 Adhered High · Score: 19.7

Guideline #232 Adhered High · Score: 19.7

Guideline #219 Violated Low · Score: -7.9

Guideline #213 Violated High · Score: -15.8

Guideline #142 Adhered High · Score: 11.8

Mobile Product Page Layouts: 6 guidelines · Score: -17.7

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Guideline #111 Violated High · Score: -27.6

Guideline #144 Not Applicable · Score: 0.0

Guideline #154 Violated Low · Score: -9.9

Guideline #149 Violated High · Score: -19.7

Guideline #234 Issue Resolved · Score: 19.7

Guideline #176 Adhered High · Score: 19.7

Mobile Product Descriptions, Specs, & Images: 13 guidelines · Score: 102.5

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Guideline #159 Violated Low · Score: -11.8

Guideline #169 Violated Low · Score: -7.9

Guideline #77 Violated High · Score: -11.8

Guideline #109 Adhered High · Score: 31.5

Guideline #110 Adhered Low · Score: 13.8

Guideline #113 Adhered High · Score: 27.6

Guideline #112 Violated High · Score: -15.8

Guideline #114 Violated High · Score: -7.9

Guideline #148 Adhered High · Score: 27.6

Guideline #133 Adhered High · Score: 19.7

Guideline #134 Not Applicable · Score: 0.0

Guideline #164 Adhered Low · Score: 13.8

Guideline #163 Adhered High · Score: 23.6

Mobile Shopping Cart, Cost & Account: 10 guidelines · Score: 86.7

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Guideline #208 Adhered Low · Score: 9.9

Guideline #140 Adhered High · Score: 11.8

Guideline #104 Adhered High · Score: 31.5

Guideline #103 Not Applicable · Score: 0.0

Guideline #107 Not Applicable · Score: 0.0

Guideline #106 Not Applicable · Score: 0.0

Guideline #127 Adhered High · Score: 19.7

Guideline #179 Adhered High · Score: 27.6

Guideline #180 Violated Low · Score: -13.8

Guideline #185 Not Applicable · Score: 0.0

Mobile Checkout Information: 15 guidelines · Score: 31.5

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Guideline #120 Not Applicable · Score: 0.0

Guideline #108 Adhered High · Score: 27.6

Guideline #168 Adhered Low · Score: 11.8

Guideline #167 Not Applicable · Score: 0.0

Guideline #139 Violated High · Score: -23.6

Guideline #150 Not Applicable · Score: 0.0

Guideline #205 Adhered Low · Score: 9.9

Guideline #118 Adhered High · Score: 19.7

Guideline #194 Adhered High · Score: 19.7

Guideline #192 Violated High · Score: -7.9

Guideline #196 Violated High · Score: -7.9

Guideline #182 Violated High · Score: -11.8

Guideline #193 Violated High · Score: -11.8

Guideline #161 Neutral · Score: 0.0

Guideline #191 Adhered Low · Score: 5.9

Mobile Form Field Usability: 18 guidelines · Score: 128.1

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Guideline #186 Adhered High · Score: 27.6

Guideline #190 Adhered High · Score: 23.6

Guideline #121 Adhered High · Score: 19.7

Guideline #183 Adhered High · Score: 27.6

Guideline #189 Adhered High · Score: 19.7

Guideline #128 Violated High · Score: -15.8

Guideline #187 Adhered High · Score: 7.9

Guideline #165 Adhered High · Score: 7.9

Guideline #181 Not Applicable · Score: 0.0

Guideline #197 Not Applicable · Score: 0.0

Guideline #155 Violated High · Score: -31.5

Guideline #156 Violated High · Score: -31.5

Guideline #160 Adhered Low · Score: 13.8

Guideline #157 Neutral · Score: 0.0

Guideline #145 Issue Resolved · Score: 23.6

Guideline #171 Adhered High · Score: 19.7

Guideline #184 Adhered High · Score: 15.8

Guideline #220 Not Applicable · Score: 0.0

Touch Keyboards: 5 guidelines · Score: 27.6

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Guideline #71 Adhered High · Score: 23.6

Guideline #65 Violated Low · Score: -11.8

Guideline #69 Adhered High · Score: 15.8

Guideline #70 Violated High · Score: -7.9

Guideline #66 Adhered High · Score: 7.9

Mobile Validation Errors: 7 guidelines · Score: 3.9

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Guideline #119 Adhered High · Score: 27.6

Guideline #224 Violated Low · Score: -15.8

Guideline #226 Violated Low · Score: -11.8

Guideline #225 Adhered High · Score: 19.7

Guideline #223 Violated High · Score: -15.8

Guideline #227 Not Applicable · Score: 0.0

Guideline #175 Not Applicable · Score: 0.0

All 60 sites were benchmarked across the 610 guidelines. During our evaluation, Best Buy’s e-commerce site adhered to 342 usability guidelines, violated 213, and scored neutral on 87 occasions, while a remaining 34 guidelines weren’t applicable.

See methodology to read up on the evaluation criteria and scoring algorithm.

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Industry Comparison: Electronics

Overall Best Buy ranks 19 when comparing their e-commerce UX performance against the 59 other major US e-commerce sites in the benchmark, and ranks 3 in the Electronics industry.