This is a case study of Demon Tweeks’ e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 516 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Demon Tweeks’ overall e-commerce UX performance is poor. Their UX is especially thwarted by usability issues related to broken Product Lists & Filtering, poor Product Page, and poor Mobile Web performances. That said, their site performs great within Site-Wide Features & Navigation.
Overall UX Performance
516 Guidelines · Performance:
Desktop Web
265 Guidelines · Performance:
Homepage & Category Navigation
27 Guidelines · Performance:
On-Site Search
28 Guidelines · Performance:
Product Lists & Filtering
48 Guidelines · Performance:
Product Page
59 Guidelines · Performance:
Cart & Checkout
78 Guidelines · Performance:
Customer Accounts
16 Guidelines · Performance:
Site-Wide Features & Navigation
9 Guidelines · Performance:
Mobile Web
251 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
14 pages of Demon Tweeks’ e-commerce site, marked up with 234 best practice examples:
11 pages of Demon Tweeks’ e-commerce site, marked up with 205 best practice examples:
Explore similar case studies of Automotive Parts & Specialty sites:
31 page designs: desktop, mobile
30 page designs: desktop, mobile
30 page designs: desktop, mobile
26 page designs: desktop, mobile
24 page designs: desktop, mobile
27 page designs: desktop, mobile
28 page designs: desktop, mobile
31 page designs: desktop, mobile
Every 2nd week, we publish a new article on how to build “state of the art” e-commerce experiences — here’s 5 popular ones:
See all 367 articles in the full public archive.