Benchmark Overview

Louis Vuitton’s E-Commerce UX

This is a case study of Louis Vuitton’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 362 design elements. 79 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Louis Vuitton’s overall e-commerce UX performance is acceptable. Particulary good Product Page, elevates Louis Vuitton’s UX performance, although broken Customer Accounts and mediocre On-Site Search do subtract somewhat from this.

First benchmarked in January 2021, and reviewed 5 times since then, most recently February 2021.

UX Performance: 57.9

URL: en.louisvuitton.com/eng-nl/


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Poor
Mediocre
Acceptable
Decent
Good

Overall UX Performance

362 Guidelines · Performance:

Homepage & Category

77 Guidelines · Performance:

Homepage

8 Guidelines · Performance:

Category Taxonomy

11 Guidelines · Performance:

Main Navigation

12 Guidelines · Performance:

Intermediary Category Pages

6 Guidelines · Performance:

Site-Wide Layout

7 Guidelines · Performance:

Store Locator

18 Guidelines · Performance:

Collection Page

15 Guidelines · Performance:

On-Site Search

23 Guidelines · Performance:

Search Query Types

5 Guidelines · Performance:

Search Form & Logic

10 Guidelines · Performance:

Search Autocomplete

8 Guidelines · Performance:

Product Lists

46 Guidelines · Performance:

Product List Layout & Products Loading

11 Guidelines · Performance:

List Items: Product Info & Thumbnails

11 Guidelines · Performance:

List Items: Interface & Hit Areas

7 Guidelines · Performance:

Filtering & Sorting

17 Guidelines · Performance:

Product Page

62 Guidelines · Performance:

Product Page Layout & Cross-Sells

12 Guidelines · Performance:

Product Images & Videos

11 Guidelines · Performance:

Image Gallery UI

11 Guidelines · Performance:

The 'Buy' Section, Shipping & Returns

12 Guidelines · Performance:

Product Variations

7 Guidelines · Performance:

Product Descriptions

9 Guidelines · Performance:

Customer Accounts

11 Guidelines · Performance:

Mobile E-Commerce

143 Guidelines · Performance:

Mobile Homepage

8 Guidelines · Performance:

Mobile Main Navigation & Categories

19 Guidelines · Performance:

Mobile On-Site Search

21 Guidelines · Performance:

Mobile Search Autocomplete

7 Guidelines · Performance:

Mobile Search Query Types

5 Guidelines · Performance:

Mobile Search Design & Logic

9 Guidelines · Performance:

Mobile Product List

35 Guidelines · Performance:

Mobile Product List Layout & Features

15 Guidelines · Performance:

Mobile Filtering

9 Guidelines · Performance:

Mobile List Item Content

11 Guidelines · Performance:

Mobile Product Pages

45 Guidelines · Performance:

Mobile Product Page Layout

16 Guidelines · Performance:

Mobile Product Images & Videos

16 Guidelines · Performance:

Mobile Product Variations

6 Guidelines · Performance:

Mobile Shipping, Returns & Buying

7 Guidelines · Performance:

Mobile Site-Wide Features & Elements

15 Guidelines · Performance:

58 Major E-Commerce Sites
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Like Louis Vuitton, all 80 major e-commerce sites have been benchmarked across hundreds of guidelines, meaning the chart you’re seeing above summarizes 30,000+ usability ratings.

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