Gucci’s E-Commerce UX

This is a case study of Gucci’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 485 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Gucci’s overall e-commerce UX performance is decent. Notably, Gucci has perfect Product Page and good Product Lists UX performances.

Performance: 57.9Decent

URL: gucci.com/it/en_gb/

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Poor

Mediocre

Decent

Good

Perfect

Overall UX Performance

485 Guidelines · Performance:

Homepage & Category

77 Guidelines · Performance:

On-Site Search

23 Guidelines · Performance:

Product Lists

46 Guidelines · Performance:

Product Page

62 Guidelines · Performance:

Customer Accounts

11 Guidelines · Performance:

Cart & Checkout

123 Guidelines · Performance:

Mobile E-Commerce

143 Guidelines · Performance:

133 Major E-Commerce Sites

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To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

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