This is a case study of Gucci’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 485 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Gucci’s overall e-commerce UX performance is decent. Notably, Gucci has perfect Product Page and good Product Lists UX performances.
Overall UX Performance
485 Guidelines · Performance:
Homepage & Category
77 Guidelines · Performance:
23 Guidelines · Performance:
46 Guidelines · Performance:
62 Guidelines · Performance:
11 Guidelines · Performance:
Cart & Checkout
123 Guidelines · Performance:
143 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
24 pages of Gucci’s e-commerce site, marked up with 267 best practice examples:
9 pages of Gucci’s e-commerce site, marked up with 116 best practice examples:
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