Book of the Month’s E-Commerce UX

This is a case study of Book of the Month’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 213 design elements. 243 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Book of the Month’s overall e-commerce UX performance is poor. Some of Book of the Month’s biggest UX issues are caused by broken Mobile Individual Product Offerings, Site-Wide Design & Interaction, and Individual Product Offerings performances.

First benchmarked in May 2022.


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Desktop Web

213 Guidelines · Performance:

Homepage, Main Navigation & CSS Core Pages

23 Guidelines · Performance:

Individual Product Offerings

42 Guidelines · Performance:

Accounts & Self-Services

34 Guidelines · Performance:

Cart & Checkout

101 Guidelines · Performance:

Site-Wide Design & Interaction

13 Guidelines · Performance:

Mobile Web

167 Guidelines · Performance:

138 Major E-Commerce Sites
CompareWhat’s This?

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.

Book of the Month’s Mobile Web E-Commerce Design

11 pages of Book of the Month’s e-commerce site, marked up with 115 best practice examples: