At Baymard we’ve just released a new UX benchmark of 14 apparel and accessories sites.
This follows from our large-scale user testing research on Apparel and Accessories UX, and adds to our existing e-commerce UX benchmark.
14 Apparel & Accessories UX Case Studies
The 14 sites have been manually assessed across 500+ research-based UX parameters relevant to Apparel & Accessories, resulting in 7,000+ weighted UX performance scores and 6,000+ worst and best practice examples from apparel and accessories sites.
You can explore the 14 in-depth Apparel & Accessories UX case studies using the below links:
Apparel & Accessories UX Performance
Each of the 14 apparel and accessories sites’ 7,000+ UX performance scores, along with the scores for the 13 other apparel and accessories sites in the benchmark, are summarized in the interactive scatterplot below — showing you how they perform collectively and individually:
A publicly available overview of the research and benchmark can be found on our Apparel & Accessories research overview page.
Getting access: all 7,000+ UX performance scores, 6,000+ best practice examples, and the UX insights from researching the Apparel & Accessories industry are available immediately and in full within Baymard Premium. (If you already have an account open the Apparel & Accessories study.)
If you want to know how your apparel or accessories desktop site, mobile site, or app performs and compares, then learn more about getting Baymard to conduct an Apparel & Accessories UX Audit of your site or app.