Leroy Merlin’s E-Commerce UX
This is a case study of Leroy Merlin’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 266 design elements. 196 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Leroy Merlin’s overall e-commerce UX performance is poor. Their UX is especially thwarted by usability issues related to broken Cart & Checkout, broken Homepage & Category Navigation, and poor Product Lists & Filtering performances.
Desktop Web
266 Guidelines · Performance:
Homepage & Category Navigation
34 Guidelines · Performance:
Homepage
5 Guidelines · Performance:
Category Taxonomy & Intermediary Category Pages
10 Guidelines · Performance:
Main Navigation
9 Guidelines · Performance:
Site-Wide Design & Interaction
10 Guidelines · Performance:
On-Site Search
31 Guidelines · Performance:
Query Types, Search Form & Logic
12 Guidelines · Performance:
Search Autocomplete
8 Guidelines · Performance:
Results Logic, Layout & Filtering
11 Guidelines · Performance:
Product Lists & Filtering
44 Guidelines · Performance:
List Layout & Loading Products
7 Guidelines · Performance:
List Items: Product Info & Thumbnails
8 Guidelines · Performance:
List Items: Interface & Hit Areas
6 Guidelines · Performance:
Comparison Tool
4 Guidelines · Performance:
Filtering
13 Guidelines · Performance:
Sorting
6 Guidelines · Performance:
Product Page
50 Guidelines · Performance:
Product Page Layout, Content & Product Variations
13 Guidelines · Performance:
Product Images: Gallery UI, Videos & 360-Views
8 Guidelines · Performance:
The "Buy" Section & Shipping
10 Guidelines · Performance:
Product Descriptions & Specifications Sheet
8 Guidelines · Performance:
User Reviews
11 Guidelines · Performance:
Cart & Checkout
91 Guidelines · Performance:
Checkout Types & “Added to Cart” Behavior
13 Guidelines · Performance:
Account Selection & Creation
7 Guidelines · Performance:
Customer & Address Information
8 Guidelines · Performance:
Shipping & Store Pickup
11 Guidelines · Performance:
Payment Flow & Methods (Incl. Third-Party)
5 Guidelines · Performance:
Credit Card Form
10 Guidelines · Performance:
Order Review, Confirmation & E-Mail
9 Guidelines · Performance:
User Interactions & Distractions
5 Guidelines · Performance:
Validation Errors & Data Persistence
10 Guidelines · Performance:
Field Labels & Microcopy
5 Guidelines · Performance:
Field Design & Input Optimization
8 Guidelines · Performance:
Accounts & Self-Service
16 Guidelines · Performance:
Account Drop-Down, Dashboard & Sign In
7 Guidelines · Performance:
'Your Account': Addresses, Payments, & Newsletters
5 Guidelines · Performance:
Account-Wide Navigation, Structure, & Information
4 Guidelines · Performance:
Mobile Web
242 Guidelines · Performance:
Homepage & Category Navigation
20 Guidelines · Performance:
Homepage
6 Guidelines · Performance:
Category Taxonomy & Intermediary Category Pages
8 Guidelines · Performance:
Main Navigation
6 Guidelines · Performance:
On-Site Search
29 Guidelines · Performance:
Query Types, Search Form & Logic
13 Guidelines · Performance:
Search Autocomplete
7 Guidelines · Performance:
Results Layout & Filtering
9 Guidelines · Performance:
Product Lists & Filtering
43 Guidelines · Performance:
List Layout & Loading Products
10 Guidelines · Performance:
List Items: Product Info & Thumbnails
10 Guidelines · Performance:
List Items: Interface & Hit Areas
9 Guidelines · Performance:
Mobile Filtering & Sorting
11 Guidelines · Performance:
Sorting
3 Guidelines · Performance:
Product Page
50 Guidelines · Performance:
Product Page Layout, Content & Product Variations
12 Guidelines · Performance:
Product Images: Gallery UI, Videos & 360-Views
10 Guidelines · Performance:
The "Buy" Section & Shipping
9 Guidelines · Performance:
Product Descriptions & Specifications Sheet
8 Guidelines · Performance:
User Reviews
11 Guidelines · Performance:
Cart & Checkout
81 Guidelines · Performance:
Checkout Types & “Added to Cart” Behavior
9 Guidelines · Performance:
Account Selection & Creation
7 Guidelines · Performance:
Customer & Address Information
6 Guidelines · Performance:
Shipping & Store Pickup
10 Guidelines · Performance:
Payment Flow & Methods (Incl. Third-Party)
4 Guidelines · Performance:
Credit Card Form
8 Guidelines · Performance:
Order Review, Confirmation & E-Mail
9 Guidelines · Performance:
User Interactions & Distractions
4 Guidelines · Performance:
Validation Errors & Data Persistence
10 Guidelines · Performance:
Field Labels & Microcopy
6 Guidelines · Performance:
Field Design & Input Optimization
8 Guidelines · Performance:
Site-Wide Design & Interaction
19 Guidelines · Performance:
Site-Wide Features & Navigation
11 Guidelines · Performance:
Touch Interfaces
8 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
Leroy Merlin’s Desktop Web E-Commerce Design
23 pages of Leroy Merlin’s e-commerce site, marked up with 212 best practice examples:
Leroy Merlin’s Mobile Web E-Commerce Design
22 pages of Leroy Merlin’s e-commerce site, marked up with 207 best practice examples:
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See all 349 articles in the full public archive.