Prince Akatoki London’s E-Commerce UX

This is a case study of Prince Akatoki London’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 230 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Prince Akatoki London’s overall e-commerce UX performance is poor. Their UX is especially thwarted by usability issues related to broken “Booking” Checkout Process, “Booking” Checkout Process, and Property & Room Detail Pages performances.

Performance: 0.8Poor

URL: theprinceakatokilondon.com

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Poor

Mediocre

Decent

Good

Perfect

Desktop Web

230 Guidelines · Performance:

Homepage & Main Navigation

12 Guidelines · Performance:

Travel "Booking" Search

52 Guidelines · Performance:

Property & Room Detail Pages

50 Guidelines · Performance:

"Booking" Checkout Process

87 Guidelines · Performance:

Accounts & Self-Service

29 Guidelines · Performance:

Mobile Web

186 Guidelines · Performance:

133 Major E-Commerce Sites

CompareWhat’s This?

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

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