Esmé Hotel UX Case Study
This is a case study of Esmé Hotel’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 229 design elements. 250 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Esmé Hotel’s overall e-commerce UX performance is poor. Esmé Hotel’s UX performance in particular suffers from usability issues caused by broken Property & Room Detail Pages, broken Accounts & Self-Service, and poor “Booking” Checkout Process.
First benchmarked in April 2022.
Desktop Web
230 Guidelines · Performance:
Homepage & Main Navigation
21 Guidelines · Performance:
Travel "Booking" Search
53 Guidelines · Performance:
Property & Room Detail Pages
50 Guidelines · Performance:
"Booking" Checkout Process
87 Guidelines · Performance:
Accounts & Self-Service
19 Guidelines · Performance:
Mobile Web
186 Guidelines · Performance:
Mobile Homepage & Main Navigation
10 Guidelines · Performance:
Mobile Travel "Booking" Search
44 Guidelines · Performance:
Mobile Property & Room Detail Pages
48 Guidelines · Performance:
Mobile "Booking" Checkout Process
61 Guidelines · Performance:
Mobile Site-Wide Design & Interaction
23 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
Esmé Hotel’s Desktop Web E-Commerce Design
11 pages of Esmé Hotel’s e-commerce site, marked up with 142 best practice examples:
Esmé Hotel’s Mobile Web E-Commerce Design
8 pages of Esmé Hotel’s e-commerce site, marked up with 116 best practice examples:
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See all 406 articles in the full public archive.