Testimonials
“I have found the M-Commerce and E-Commerce reports very useful, thank you!”
Beverages UX
Help beverage shoppers understand their choices
A familiar favorite and an unfamiliar product create different browsing needs. Shoppers need useful categories, clear product details and a straightforward way to order. Baymard’s beverage UX research helps your team assess those steps across coffee, tea and other beverage catalogs, using evidence from real ecommerce experiences.
Book a call with our team to explore beverages UX insights.
Beverages UX research
Explore beverage research and implementation examples covering discovery, product lists, product information, checkout and accounts, so your team can make more informed design decisions.
Beverages UX audits
Review your beverage site with an expert auditor and receive prioritized recommendations, relevant implementation examples and a detailed assessment of the current shopping experience.
Connect beverage design decisions to research
Use beverage-specific examples to examine how shoppers browse the range, assess products and place an order. Research gives your team a consistent foundation for reviewing everyday interface choices and larger design changes.
360+
beverage UX guidelines in the research summary
3,300+
beverage UX performance scores
2,400+
beverage implementation examples
Key UX challenges for Beverages
Use beverage-specific examples to examine how shoppers browse the range, assess products and place an order. Research gives your team a consistent foundation for reviewing everyday interface choices and larger design changes.
Browsing the range
Make categories and search useful for finding a known product or exploring the selection.
Narrowing the selection
Help shoppers use product attributes and clear list information to compare their options.
Understanding each product
Bring product details, variations and fulfillment information into a clear product page.
Ordering with confidence
Make quantities, delivery choices and checkout steps easy to review before placing an order.
The evidence behind Beverages UX
0+hours across Baymard’s full UX research catalog
0+beverage UX guidelines in the research summary
0+beverage UX performance scores
0+beverage implementation examples
Beverages
The findings from Baymard’s large-scale testing of beverage sites provide you with 360+ UX guidelines, along with 3,300+ UX performance scores and 2,400+ implementation examples (incl. best practices) from beverage sites.
The research includes beverage websites such as:Keurig, Total Wine & More, Lavazza, Vivino, Dan Murphy's, Master Of Malt, and The Whisky Exchange.
7 × Themes
The wider research foundation behind the guidance
0qualitative testing rounds across Baymard’s research catalog
0+participant/site sessions across the research catalog
0quantitative studies across the research catalog
0participants in the catalog’s quantitative studies
Explore the evidence behind beverage shopping journeys
See the beverage research overview for catalog coverage and the sites represented in Baymard’s evaluation work.
A beverage UX audit examines your site against research criteria, with implementation examples and recommendations for your team.
Related industries
Explore research for related industries and customer journeys.
Beverages UX questions
What kinds of beverage sites are covered?
The research overview covers beverage ecommerce including coffee, tea, wine, beer and spirits. Its examples include both specialist brands and retailers.
Which parts of the shopping journey are included?
Does the research cover delivery information?
How does an audit help our team prioritize?
Can we use the research before commissioning an audit?
What Baymard clients have to say
Testimonials
“I found the UX audit a very comprehensive evaluation, with clear reports and actionable recommendations. Baymard's commitment to excellence in user experience shines through its thorough approach!”
Testimonials
“Thank you, this was really insightful!”
Testimonials
“The recommendations in our audit were awesome - well-prioritized, actionable and helped us focus on what to optimize. This audit, along with the ecommerce database access, are my go-to resources for thorough, insightful information. Thank you!”
Testimonials
“Thanks for everything. The audit was extremely useful, I think we have gained valuable insight.”
Give shoppers a clearer path through your beverage range
Use research to improve discovery, product evaluation and ordering with decisions your team can explain.