Testimonials
“I just wanted to take a minute to thank you for the amazing work on this audit. You should know that this has been very well received internally and there’s a lot of excitement around adopting the ideas you have shared.”
Online Learning UX
Help learners find a course they can choose with confidence
Make it easier for prospective learners to explore your catalog, compare courses, and understand an offer before they commit. Baymard’s online learning research gives your team evidence for the enrollment journey. Apply the guidelines in design work, or ask an expert to assess the UX of your own website.
Book a call with our team to explore online learning UX insights.
Online Learning UX research
Explore online learning guidelines and examples spanning course discovery, filtering, course pages, cart and checkout, customer accounts, and site-wide navigation to inform your design decisions.
Online Learning UX audits
Get an expert assessment of your online learning website, with prioritized recommendations and implementation examples drawn from the industry to support your team’s next improvements.
Research focused on choosing and purchasing courses
Baymard’s online learning evidence includes Udemy, DataCamp, MasterClass, Skillshare, Codecademy, Domestika, and CreativeLive. Explore how the course shopping journey is evaluated, from finding a relevant option to completing a purchase.
170+
online learning UX guidelines
2,600+
UX performance scores
1,600+
implementation examples
Key UX challenges for Online Learning
Baymard’s online learning evidence includes Udemy, DataCamp, MasterClass, Skillshare, Codecademy, Domestika, and CreativeLive. Explore how the course shopping journey is evaluated, from finding a relevant option to completing a purchase.
Discovering courses
Review homepage navigation and search to help prospective learners explore the available courses and reach relevant areas of your catalog.
Comparing course options
Examine course lists and filtering so people can narrow their options and move toward a manageable choice.
Evaluating a course
Use course page research to assess the presentation and organization of the information people need before purchasing.
Purchasing and returning
Review cart, checkout, and customer accounts as connected parts of the course purchase experience.
The evidence behind Online Learning UX
0+hours across Baymard’s full UX research catalog
0+online learning UX guidelines
0+UX performance scores
0+implementation examples
Online Learning
The findings from Baymard’s large-scale testing of Online Learning sites provide you with 170+ UX guidelines, along with 2,600+ UX performance scores and 1,600+ implementation examples (incl. best practices) from Online Learning sites.
The research includes Online Learning websites such as:Udemy, DataCamp, MasterClass, Skillshare, Codecademy, Domestika, and CreativeLive
8 × Themes
The wider research foundation behind the guidance
0qualitative testing rounds across Baymard’s research catalog
0+participant/site sessions across the research catalog
0quantitative studies across the research catalog
0participants in the catalog’s quantitative studies
Explore the evidence behind course shopping
See the scope of Baymard’s online learning research and the sites included in the overview. Use this context to evaluate where your own course shopping experience needs attention.
An online learning audit assesses your website and compares its UX with industry peers, then provides prioritized recommendations with implementation examples.
Related industries
Explore research for related industries and customer journeys.
Online Learning UX questions
What part of online learning does the research cover?
The study focuses on the ecommerce journey for online learning: navigation, search, course lists, course pages, checkout, and customer accounts.
Which online learning sites are included?
Can the research support course catalog design?
What does an online learning UX audit deliver?
Can we use the research before commissioning an audit?
What Baymard clients have to say
Testimonials
“Having Baymard is like having access to a magical UX super power. I can't believe how helpful and easy to use it is, given the vast array of tools and information they provide!”
Testimonials
“Baymard’s training provides the proper language and sound evidence to understand what it means to create a truly usable interface in the ecommerce business.”
Testimonials
“An eye opener. This UX audit helped validate assumptions we had regarding our site but also provided visibility on issues we overlooked. Recommendations were in-depth and provided ways for improvements.”
Testimonials
“Baymard produces some of the most relevant and actionable user experience research available. They really understand the needs of UX and Product Management professionals, and their deep experience in the eCommerce field allows them to offer sophisticated, nuanced insights.”
Support clearer course choices
Explore the online learning research or discuss an audit to understand where your enrollment journey can improve.