This is a case study of Arrow’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 271 design elements. 140 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Arrow’s overall e-commerce UX performance is broken. Their UX is especially thwarted by usability issues related to broken Cart & Checkout, Accounts & Self Service, and Product Page performances.
Overall UX Performance
271 Guidelines · Performance:
Homepage & Category
24 Guidelines · Performance:
On-Site Search
16 Guidelines · Performance:
Product Lists & Filtering
36 Guidelines · Performance:
Product Page
25 Guidelines · Performance:
Cart & Checkout
34 Guidelines · Performance:
Accounts & Self Service
19 Guidelines · Performance:
Mobile-Commerce
117 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
26 pages of Arrow’s e-commerce site, marked up with 121 best practice examples:
14 pages of Arrow’s e-commerce site, marked up with 83 best practice examples:
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Every 2nd week, we publish a new article on how to build “state of the art” e-commerce experiences — here’s 5 popular ones:
See all 319 articles in the full public archive.