Use the interactive UX benchmark chart below to see the ranked UX performance of 12 ‘B2B Electronic Components and Machinery’ e-commerce websites in the US and Europe. Each of the 12 B2B Electronic Components and Machinery websites has been manually rated across 463 different e-commerce UX elements, all based on Baymard’s 88,000+ hours of UX research.
This is a sub-set of the full benchmark which includes 185 e-commerce sites.
Click the colored dots to view in-depth case studies for each benchmarked site, or scroll down to see all case studies. You can also view the case study examples organized by type of page.
Overall UX Performance
463 Guidelines
Desktop Web
265 Guidelines
Homepage & Category
36 Guidelines
Homepage
7 Guidelines
Category Taxonomy & Intermediary Category Pages
9 Guidelines
Main Navigation
9 Guidelines
Site-Wide Layout
11 Guidelines
On-Site Search
31 Guidelines
Query Types & Search Form
11 Guidelines
Autocomplete
8 Guidelines
Search Results Logic & Layout
12 Guidelines
Product Lists & Filtering
37 Guidelines
List Layout & Features
9 Guidelines
List Items: Product Info & Thumbnails
9 Guidelines
Filtering & Sorting
19 Guidelines
Product Page
35 Guidelines
Product Page Layout & Cross-Sells
10 Guidelines
Product Images & Gallery UI
6 Guidelines
The 'Buy' Section
6 Guidelines
Shipping & Returns
6 Guidelines
Product Description & Specification Sheet
7 Guidelines
Cart & Checkout
104 Guidelines
Shopping Cart & “Added to Cart” Behavior
12 Guidelines
Account Selection & Creation
7 Guidelines
Checkout Types & Layout
10 Guidelines
Customer & Address Information
10 Guidelines
Shipping
7 Guidelines
Payment Flow & Methods (Incl. Third-Party)
6 Guidelines
Credit Card Form
10 Guidelines
Form Fields & Page Design
14 Guidelines
Field Labels & Microcopy
6 Guidelines
User Interactions & Distractions
8 Guidelines
Validation Errors, Field Design & Autocompletion
23 Guidelines
Validation Errors & Data Persistence
10 Guidelines
Field Design & Features
13 Guidelines
Order Review
5 Guidelines
Customer Accounts
22 Guidelines
Account Drop-Down and Dashboard
8 Guidelines
'Your Account': Addresses, Payments, & Newsletters
8 Guidelines
Account-Wide Navigation, Structure, & Information
6 Guidelines
Mobile Web
198 Guidelines
Homepage & Category
18 Guidelines
Homepage
6 Guidelines
Main Navigation
5 Guidelines
Mobile Taxonomy & Intermediary Category Pages
7 Guidelines
On-Site Search
24 Guidelines
Query Types & Search Form
8 Guidelines
Autocomplete
7 Guidelines
Search Results Logic & Layout
9 Guidelines
Product List & Filtering
36 Guidelines
Product List Layout & Features
13 Guidelines
List Item Content
10 Guidelines
Filtering & Sorting
13 Guidelines
Product Pages
33 Guidelines
Product Page Layout & Cross-Sells
9 Guidelines
Images & Gallery UI
6 Guidelines
Buy Section
5 Guidelines
Shipping & Returns
5 Guidelines
Product Description & Specification Sheet
8 Guidelines
Mobile Checkout
67 Guidelines
Mobile Checkout Layout
4 Guidelines
Mobile Shopping Cart
7 Guidelines
Mobile Account Selection & Creation
5 Guidelines
Mobile User Info
7 Guidelines
Mobile Shipping
5 Guidelines
Mobile Payment Flow & Credit Card Form
14 Guidelines
Mobile Form Fields
7 Guidelines
Mobile Field Validation
8 Guidelines
Mobile Input Optimization
5 Guidelines
Mobile Order Review
5 Guidelines
Mobile Site-Wide Features & Elements
20 Guidelines
Deep dive into the performance and page designs of the 12 case studies.
43 page designs: mobile, desktop
38 page designs: desktop, mobile
39 page designs: mobile, desktop
38 page designs: mobile, desktop
33 page designs: mobile, desktop
34 page designs: desktop, mobile
28 page designs: desktop, mobile
33 page designs: desktop, mobile
29 page designs: desktop, mobile
39 page designs: desktop, mobile
33 page designs: mobile, desktop
30 page designs: mobile, desktop
Select an option below to see a UX benchmark collection specific to your business, or see all 185 case studies.
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