MSC Direct’s E-Commerce UX

This is a case study of MSC Direct’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 482 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

MSC Direct’s overall e-commerce UX performance is mediocre. MSC Direct’s UX performance in particular suffers from usability issues caused by broken Customer Accounts, poor Cart & Checkout, and mediocre Mobile Web.

Performance: 23.6Mediocre


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Overall UX Performance

482 Guidelines · Performance:

Desktop Web

279 Guidelines · Performance:

Homepage & Category

37 Guidelines · Performance:

On-Site Search

32 Guidelines · Performance:

Product Lists & Filtering

44 Guidelines · Performance:

Product Page

37 Guidelines · Performance:

Cart & Checkout

107 Guidelines · Performance:

Customer Accounts

22 Guidelines · Performance:

Mobile Web

203 Guidelines · Performance:

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.

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