This is a case study of Crate & Barrel’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 877 design elements. 250 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Crate & Barrel’s overall e-commerce UX performance is mediocre. Notably, Crate & Barrel’s UX performance is impeded by mediocre Mobile App.
First benchmarked in April 2012, and reviewed 27 times since then, most recently in July 2024.
Performance: 39.1Mediocre
URL: crateandbarrel.com
UX Award Winner (see all):
Cart & Checkout (desktop)Top 1%
Accounts & Self-Service (mobile)Top 1%
Overall UX Performance
889 Guidelines · Performance:
Desktop Web
265 Guidelines · Performance:
Mobile Web
276 Guidelines · Performance:
Mobile App
348 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
32 pages of Crate & Barrel’s e-commerce site, marked up with 218 best practice examples:
28 pages of Crate & Barrel’s e-commerce site, marked up with 217 best practice examples:
21 pages of Crate & Barrel’s e-commerce site, marked up with 242 best practice examples:
Every week, we publish a new article on how to build “state of the art” e-commerce experiences — here’s 5 popular ones:
Drop-Down Usability: When You Should (and Shouldn’t) Use Them
Format the “Expiration Date” Fields Exactly the Same as the Physical Credit Card (72% Don’t)
PDP UX: Core Product Content Is Overlooked in ‘Horizontal Tabs’ Layouts (Yet 28% of Sites Have This Layout)
Form Field Usability: Avoid Extensive Multicolumn Layouts (16% Make This Form Usability Mistake)
Form Usability: Getting ‘Address Line 2’ Right
See all 403 articles in the full public archive.