Debenhams’ E-Commerce UX

This is a case study of Debenhams’ e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 502 design elements. 243 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Debenhams’ overall e-commerce UX performance is mediocre. Debenhams’ UX performance in particular suffers from usability issues caused by mediocre Mobile Web and Desktop Web.

First benchmarked in September 2016, and reviewed 19 times since then, most recently in January 2024.


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Overall UX Performance

585 Guidelines · Performance:

Desktop Web

291 Guidelines · Performance:

Mobile Web

294 Guidelines · Performance:

138 Major E-Commerce Sites
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To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.