UX-Ray 1.0 - Get Instant UX Analysis for Any Ecom Site
Scan any site and get instant UX analysis with our new AI-powered feature UX-Ray based on Baymard’s research.

UX-Ray 1.0 is here! We're excited to announce the launch of our latest AI-powered feature — scan any site and get instant UX analysis, all based on Baymard's 150,000+ hours of research.
Simply type in your domain, click scan, and get a range of impactful UX recommendations for your ecommerce site in minutes.
Our AI-powered scanner analyzes every component type against a database of 700+ UX Best Practice Guidelines, helping you uncover the critical usability issues holding your site back.
Whether you’re a UX researcher, product manager, or designer, UX-Ray gives you instant insight into the areas you need to improve fast to drive a better user experience and stronger conversion rates.
Baymard-Backed UX Analysis for Any Ecom Site

Keep Your Site Optimized and Your Team Agile with UX-Ray
What you’ll get:
- UX-Ray 1.0 - scan your site and get instant UX insights and recommendations, cited with our Best Practice Guidelines (Pro and above).
- Competitor Scanning - scan competitors and see what they're doing right and wrong (Max plan).
- Guideline Personalization - personalize 300 of our Best Practice Guidelines with images from your UX-Ray scans, giving unprecedented research personalization (Max plan).
How It Works



Why We Built UX-Ray
Baymard’s mission is to make UX research actionable and accessible — but even with the world’s largest UX research database, applying those insights to your own site can take time, and involves a lot of trial and error.
UX-Ray makes your self-audit simpler and Baymard’s research more accessible.
Instead of sifting through dozens of research guidelines manually, UX-Ray gives you immediate visibility into how a site aligns with Baymard’s UX standards. You’ll spot issues, validate decisions, and get research-backed evidence, all in a few minutes.
UX-Ray is now available inside Baymard.
Get instant access to over 150,000 hours of UX research with Baymard. With 700+ UX Best Practice Guidelines and countless UX insights at your fingertips, Baymard empowers your team to Improve ROI on your UX projects and increase confidence in UX decisions like never before.


