Articles

38 Product List UX Articles

These articles are based on observations and test findings from our usability research on list items, sorting, and filtering.

Combine Variations of Products into One List Item (12% Don’t)

Displaying product variations as separate list items in product lists can negatively impact product finding, yet 12% of sites do so. Read our latest research on product lists.

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Product List UX: The Number of Products to Load by Default (52% Get it Wrong)

Our testing reveals that the ideal amount of products to load by default (in a product list) varies by more than a factor 10 depending on the type of products displayed, and whether the user is mobile or desktop. See our test findings here.

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Display “Applied Filters” in an Overview (32% Aren’t Using the Best UX Practices for Filtering)

Our large-scale usability testing reveals that overviews of applied filters speed up product finding and help orient users, but 32% of sites don't provide them

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