The Entertainer (’s E-Commerce UX

This is a case study of The Entertainer (’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 526 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

The Entertainer (’s overall e-commerce UX performance is poor. This is mainly due to broken Site-Wide Features, Customer Accounts, and Cart & Checkout performances.

Performance: 17.9Poor


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Overall UX Performance

526 Guidelines · Performance:

Desktop Web

260 Guidelines · Performance:

Homepage & Category Navigation

25 Guidelines · Performance:

On-Site Search

23 Guidelines · Performance:

Product Lists & Filtering

43 Guidelines · Performance:

Product Page

57 Guidelines · Performance:

Cart & Checkout

87 Guidelines · Performance:

Customer Accounts

16 Guidelines · Performance:

Site-Wide Features

9 Guidelines · Performance:

Mobile Web

266 Guidelines · Performance:

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

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The Entertainer (’s Desktop Web E-Commerce Design

22 pages of The Entertainer (’s e-commerce site, marked up with 222 best practice examples:

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