Use the interactive UX benchmark chart below to see the ranked UX performance of 9 leading e-commerce sites within ‘Toys & Crafts’ in the US and Europe. Each of the 9 Toys & Crafts sites has been manually rated across 526 different e-commerce UX elements, all based on Baymard’s 130,000 hours of UX research.
This is a sub-set of the full benchmark which includes 214 e-commerce sites.
Overall UX Performance
Homepage & Category Navigation
Product Lists & Filtering
Cart & Checkout
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