Ecommerce UX Research Articles

The below 450+ ecommerce UX articles are all based on Baymard’s 200,000+ hours of UX research. The articles represent just 5% of Baymard’s research database. Join 60,000+ UX professionals and get a new article every week by email.

Product images are vital to users’ purchase decisions — yet they can sometimes be difficult for users to find. See our latest Product Page findings on product thumbnail discoverability.

June 10, 2026 (Updated)

Our latest Mobile UX Benchmark consists of 150+ leading ecommerce sites with 52,000+ usability scores and 40,000+ implementation examples. Here are 9 common pitfalls.

Featured

Our latest Homepage & Category Navigation UX benchmark reveals that the performance for up to 67% of leading US and European sites is “mediocre” to “poor”. Here are 11 UX best practices.

Featured
See All 453 Articles

User Experience Research, Delivered Weekly

Join 60,000+ UX professionals and get a new UX article every week.

A screenshot of the UX article newsletter

Explore Other Research Content

326 top sites ranked by UX performance.

18,000+ annotated designs for systematic inspiration.

Code samples, demos, and key stats for usability.