Benchmarks

Backdrop’s E-Commerce UX

This is a case study of Backdrop’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 484 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.

Backdrop’s overall e-commerce UX performance is mediocre. It is especially issues related to poor Homepage & Category and mediocre Cart & Checkout that detract from Backdrop’s UX performance.

First benchmarked in January 2022.


Performance34.0Mediocre

URLbackdrophome.com


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Poor
Mediocre
Decent
Good
Perfect

Overall UX Performance

485 Guidelines · Performance:

Desktop Web

294 Guidelines · Performance:

Homepage & Category

38 Guidelines · Performance:

Product Lists & Filtering

48 Guidelines · Performance:

Product Page

64 Guidelines · Performance:

Cart & Checkout

110 Guidelines · Performance:

Customer Accounts

34 Guidelines · Performance:

Mobile Web

191 Guidelines · Performance:

133 Major E-Commerce Sites
CompareWhat’s This?

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.

The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.



Backdrop’s Mobile Web E-Commerce Design

9 pages of Backdrop’s e-commerce site, marked up with 132 best practice examples: