This is a case study of Walmart’s e-commerce user experience (UX) performance. It’s based on an exhaustive performance review of 863 design elements. 213 other sites have also been benchmarked for a complete picture of the e-commerce UX landscape.
Walmart’s overall e-commerce UX performance is decent. On a positive note, Walmart has perfect On-Site Search. This is, however, curtailed by broken Homepage & Category and poor Customer Accounts performances.
First benchmarked in April 7, 2012, and reviewed 29 times since then, most recently June 11, 2023.
Overall UX Performance
866 Guidelines · Performance:
482 Guidelines · Performance:
Homepage & Category
54 Guidelines · Performance:
47 Guidelines · Performance:
Product Lists & Filtering
90 Guidelines · Performance:
96 Guidelines · Performance:
Cart & Checkout
130 Guidelines · Performance:
38 Guidelines · Performance:
Order Tracking & Returns
27 Guidelines · Performance:
384 Guidelines · Performance:
364 Guidelines · Performance:
To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.
The scatterplot you see above is the free version we make public to all our users. If you wish to dive deeper and learn about each guideline and even review your own site you’ll need to get premium access.
32 pages of Walmart’s e-commerce site, marked up with 375 best practice examples:
24 pages of Walmart’s e-commerce site, marked up with 299 best practice examples:
28 pages of Walmart’s e-commerce site, marked up with 213 best practice examples:
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See all 363 articles in the full public archive.