8 ‘Meal Kit Subscriptions’ Sites Ranked by User Experience Performance
Use the interactive UX benchmark chart below to see the ranked UX performance of 8 leading ‘Meal Kit Subscriptions’ desktop and mobile websites in the US and Europe. Each of the 8 Meal Kit Subscriptions desktop and mobile sites has been manually rated across 405 different e-commerce UX elements, all based on Baymard’s 110,000 hours of UX research.
This is a sub-set of the full benchmark which includes 197 e-commerce sites.
Case Studies
Click the colored dots to view in-depth case studies for each benchmarked site, or scroll down to see all case studies. You can also view the case study examples organized by type of page.
Desktop Web
228 Guidelines
Homepage & Main Navigation
16 Guidelines
Homepage
10 Guidelines
Main Navigation
6 Guidelines
Meal Kit Plans & Quizzes
18 Guidelines
Meal Kit Subscription Plan Matrix & Selection
10 Guidelines
Auxiliary Content & Quizzes
8 Guidelines
Recipe Lists & Pages
43 Guidelines
Recipe List: Info & Thumbnails
12 Guidelines
Recipe List: Filtering & Sorting
10 Guidelines
Recipe Page Layout & Features
9 Guidelines
Recipe Page: Images & Descriptions
12 Guidelines
Accounts & Self-Services
34 Guidelines
Account Drop-Down
7 Guidelines
Account Sign In & Dashboard
8 Guidelines
'Your Account': Addresses, Payments, & Newsletters
12 Guidelines
Account-Wide Navigation, Structure, & Information
7 Guidelines
Cart & Checkout
102 Guidelines
Checkout Features & Layout
17 Guidelines
Shopping Cart & “Added to Cart” Behavior
6 Guidelines
Account Selection & Creation
6 Guidelines
Customer & Address Information
11 Guidelines
Shipping Options
6 Guidelines
Payment Flow & Methods (Incl. Third-Party)
7 Guidelines
Credit Card Form
8 Guidelines
Order Review, Subscription Confirmation, & Cancellation
12 Guidelines
Validation Errors & Data Persistence
10 Guidelines
Field Labels & Microcopy
5 Guidelines
Field Design & Input Optimization
14 Guidelines
Site-Wide Design & Interaction
15 Guidelines
Mobile Web
177 Guidelines
Mobile Homepage & Main Navigation
14 Guidelines
Mobile Homepage
9 Guidelines
Mobile Main Navigation
5 Guidelines
Mobile Meal Kit Plans & Quizzes
14 Guidelines
Mobile Meal Kit Subscription Plan Matrix & Selection
8 Guidelines
Mobile Auxiliary Content & Quizzes
6 Guidelines
Mobile Recipe Lists & Pages
40 Guidelines
Mobile Recipe List: Info & Thumbnails
13 Guidelines
Mobile Recipe List: Filtering & Sorting
8 Guidelines
Mobile Recipe Page: Layout & Features
7 Guidelines
Mobile Recipe Page: Images & Descriptions
12 Guidelines
Mobile Cart & Checkout
87 Guidelines
Mobile Checkout Features & Layout
12 Guidelines
Mobile Shopping Cart & “Added to Cart” Behavior
4 Guidelines
Mobile Account Selection & Creation
6 Guidelines
Mobile Customer & Address Information
10 Guidelines
Mobile Shipping Options
5 Guidelines
Mobile Payment Methods & Credit Card Form
11 Guidelines
Mobile Order Review & Subscription Confirmation
9 Guidelines
Mobile Validation Errors & Data Persistence
10 Guidelines
Mobile Field Labels & Microcopy
6 Guidelines
Mobile Field Design & Input Optimization
14 Guidelines
Mobile Site-Wide Design & Interaction
22 Guidelines
Case Studies
Deep dive into the performance and page designs of the 8 case studies.
20 page designs: mobile, desktop
21 page designs: desktop, mobile
21 page designs: desktop, mobile
20 page designs: desktop, mobile
17 page designs: desktop, mobile
21 page designs: desktop, mobile
24 page designs: mobile, desktop
22 page designs: desktop, mobile
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